FRAY is a visual study in tension-between structure and softness, precision
and unraveling. Inspired by the raw edges of fabrics, the collection explores
the beauty found in imperfection and the moments where control gives way to
expression. Each look challenges traditional notions of polish, inviting the
viewer into a world where vulnerability becomes architecture and undone
becomes beauty. The result is a bold tension between control and chaos.
Hair: James Abu Ulba & Marie Josee Mederios
Photography: John Rawson
Makeup: Ekaterina Ulyanoff
Stylist: Florence Odurand
