Award-winning Yorkshire salon group, Westrow, has celebrated 30 years in business. Established in 1987 by Steve Rowbottom and Marc Westerman, the group now boasts 11 salons located across Yorkshire and an educational academy in the heart of Leeds city centre. Innovation and a flexible approach to the industry have made sure the company is going from strength to strength 30 years later.

The company flies the flag for Yorkshire on a national and worldwide level. Recognised as a fast growing salon group, it is an exemplar of a business that has stayed true to its principles and retained a clear focus on growth, profitability and the development of its 150-strong team. Westrow places great emphasis on the development of its staff, recognising the vital role that they have in meeting and exceeding customer expectations and driving the performance of the business.

The company has enjoyed recent success, including 40 appointments, and three high-profile industry awards this year alone. This included scooping up the prestigious Business Directors of the Year Award at the British Hairdressing Business Awards in September. Not only did they win the top award of the night, but they also secured their spot in the British Hairdressing Awards Hall of Fame. This is one of the highest accolades in hairdressing and achieving a place is a rarity in the industry, and a first within this category. To be inducted, hairdressers must win the same category three times – a huge testament to the duo’s enduring passion for their craft.

This growth has been based on the company’s ability to respond to its customers’ needs and provide hairdressing services that are underpinned with passion and creativity.