Natural cosmetics are the driving force behind the German cosmetics market, while Germany remains Europe’s leading market for natural cosmetics. Last year, turnover from natural cosmetics in Germany topped €1.1 billion. This is a 10 % increase. The Natural Cosmetics Annual Report concludes that natural cosmetics, once a niche segment, have become the driving force of Germany’s cosmetics market.
Meanwhile, Germany remains Europe’s leading natural cosmetics market. For most European countries, experts estimate that natural cosmetics account for about 3-4 % of the overall cosmetics market, the Natural Cosmetics Annual Report states.