L’ORÉAL has announced the acquisition of US color cosmetics player NYX COSMETICS in a move that will see it take on one of the fastest growing players in this highly competitive category. The world’s biggest cosmetics company confirmed that it had signed a definitive agreement to acquire the Los Angeles business, which has managed to grow the business by tapping into a younger consumer audience thanks in part to the help of successful social media campaigning.
news n°
145208
PARLUX ❤️ Eccellenza italiana, innovazione e crescita sui mercati globali
I NUOVI PRODOTTI PER RESTARE LEADER La d.ssa Elisa Parodi,Direttore Generale Parlux spa dichiara: “Restare leader significa non smettere mai di ascoltare il mercato.I nostri nuovi prodotti nascono sempredall’osservazione quotidiana del lavoro nei...



