|Hair Brasil recorded a larger,|
more qualified and international audience
|It was only in number of visit that 10th HAIR BRASIL, International Beauty, Hair and Esthetics Fair showed a significant growth. The profile of the visitors proved to be more and more highly qualified and the international participation has nearly doubled in 2011. The largest and most important beauty care fair of Latin America, was held in the city of São Paoulo from April 2 to 5, and hosted 80,000 professional visits, 11% more than last year. There were 41,300 unique visitors, representing all categories of the beauty care market. The number of enterprises also increased: 34,600 companies were recorded (12% more than in 2010), a fact that generated good business activity for the 800 exhibiting brands.|
The 10 years of HAIR BRASIL brought toghere top Brazilian and international hairstylists for this major celebration. Take a look at what was on at HAIR BRASIL Fashion Show. Hugo Mopser, the artistic director of the performance, chose a big masquerade ball to present trends.