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Jun 212017 Gossip
 

cosmetica italia

Il valore della produzione di cosmetici in Italia nel 2016 ha toccato i 10,5 miliardi di euro, che salgono a 15 miliardi se si considera l’intera filiera cosmetica, partendo dalle materie prime, fino ai macchinari e all’imballaggio.
In Europa il nostro Paese è il quarto sistema economico della cosmetica dopo Germania, Regno Unito e Francia con 35mila occupati, che salgono a 200mila con l’indotto.
Le donne impiegate nel settore rappresentano il 54% (circa 19.000), mentre la media dell’industria manifatturiera è ferma al 28%. I laureati totali sono pari all’11% degli occupati, contro una media nazionale del 6% e le donne laureate sono circa 1.700, il 45% dei laureati nel settore. Oltre agli specializzati in chimica farmaceutica e cosmetologia, sono numerosi gli addetti specializzati in economia e marketing di canale.
Per l’innovazione, la tecnologia, la ricerca e lo sviluppo le imprese della cosmesi in Italia investono circa il 7% del fatturato, contro una media nazionale stimata attorno al 4%.
Inoltre, la cosmetica copre il 44% degli investimenti in comunicazione dei beni “non food” e il 60% del make-up distribuito nel mondo è fabbricato in Italia.
Il valore dell’export nel 2016 ha registrato una crescita record del 12,3% e la bilancia commerciale ha toccato i 2,3 miliardi di euro. Dal 2000 la crescita delle esportazioni è superiore all’incremento della domanda di cosmetici, a testimonianza dell’aumento della competitività italiana nel settore.

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Jun 212017 Gossip
 


The respect to the hair in its original capacity had the upper hand in this collection , But finding the limits was not avoided. Structures and textures that were strengthened in the natural flow of the masculinity into a powerful end result .

Hair: LiseLe Veldink @ prosolohairartist – UK
Collection: Authentic vibe
Ph: Ivo de Kok
Make-up: Angelique Stapelbroek @ Ellis Faas
Styling: Ed Noijons @prosolohairartist

hair-collections

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Jun 212017 Gossip
 


Inspired by the warriors and strong headmans of different cultures. In which rich colors and structures blessing fourth. Excess but always in balance with an extremely finesse in detail. Powerful with a vulnerable edge .


Hair: Mark van Westerop @ prosolohairartist – UK
Collection: Captured warrior
Ph: Ivo de Kok
Make-up: Angelique Stapelbroek @ Ellis Faas
Styling: Ed Noijons @prosolohairartist

hair-collections

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Jun 202017 Gossip
 


Touching and strong ,but with a refined ( defined ) simplicity. Masculinity that reflect fragility are let by the interiorisation of in both cut,color and styling.

Hair: Mark van Westerop @ prosolohairartist – UK
Collection: Male poetry
Ph: Ivo de Kok
Make-up: Angelique Stapelbroek @ Ellis Faas
Styling: Ed Noijons @prosolohairartist

hair-collections

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Jun 202017 Gossip
 


Inspired by pop icons from the 80′s. Such as Grace Jones ,Farah Fawcet ,Chrissie Hynde and Blondie. These icons brought this collection to life. Compact contours that are softened with blending by cool and warm tones from a massive base. This is enhanced by the various styling techniques.

Hair: Louise Vlaar @ prosolohairartist – UK
Collection: Retro glam
Ph: Ivo de Kok
Make-up: Angelique Stapelbroek @ Ellis Faas
Styling: Ed Noijons @prosolohairartist

hair-collections

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Jun 202017 Gossip
 

cosmetici

The average Spanish consumer spent €147 on beauty products in 2016; a decline of 3% on the average spend of 2015, according to the latest data from the Personal Care Consumer Panel from Kantar Worldpanel, the world leader in consumer panels. In total, 32.5 million consumers, female and male, over the age of 15 have bought one of these products in the last year. The average frequency of purchase is once every three weeks. Most commonly bought products are oral care (24.9 million buyers), hair care (24.7), bath and shower products (21.8) and deodorants (20.9).

The decrease in spending on beauty products can be explained partially by a simplification of beauty and hygiene routines. In 2016, women used an average of 11 cosmetic products a week and men an average of six, in both cases this is one less item than in 2008. The eliminated product has been taken out of morning routines, which is when most products are usually used. Interestingly, shoppers across all age groups have reduced their use, although the biggest drop was in those between the ages of 25 and 44.

This trend has benefitted products that are convenient and have multiple benefits such as micellar water or BB or CC creams. The micellar facial cleansing waters have been bought by over half a million individuals (six times more people than in 2013), while tinted moisturising creams have grown 51% since 2013 and bought by almost two million people in Spain last year.

In response to the industry’s growing need for insight and information from the perfume and cosmetics industry, Kantar Worldpanel has expanded its consumer panel for health and beauty by 67%. Since the first quarter of 2017, purchasing information in this sector has been provided by 20,000 participants, the largest sample of individuals in Spain. This increase provides greater granularity and robustness in analysis, and a more complete view of both the buyer and user.

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Jun 192017 Gossip
 

baufiber

BEAUTY BAZAR FASHION è lo short magazine dedicato alla moda-capelli di tendenza e BAUFIBER si è aggiudicato la copertina di questo numero!

BAUFIBER è il noto Salone di Camposampiero, Padova, adatto a tutti coloro che scelgono un servizio qualitativo, innovativo e aggiornato con le ultime tendenze del mondo della moda. Un salone di parrucchiere non convenzionale, unico e sorprendente…

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Jun 162017 Gossip
 

IMG05


Nikki has long been fascinated by the intricacies of braiding, a practice which has taken place for thousands of years in many different cultures, and for a variety of uses. Traditionally, the materials used in braids have depended on the indigenous plants available in the local area, so they are by definition natural, harmonious and organic creations.

Hair: Nikki Hazell – AU
Collection: Intertwine
Ph: Milos Mlynarik
Make-up: Cathy Geeves
Stylist: Lydia-Jane Saunders

hair-collections

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Jun 162017 Gossip
 

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Two different interpretations, two different hair-styles, distinct styling and yet both are women. In her hair-styles collection, Anna Pavlicová tried to illustrate the diversity of feminine visage. Fragile being, which is pure, tender, lush, can transform into a sophisticated, unique and timeless woman. “Fusing angel and devil, even such a woman can be and it is only up to her which one of these souls hidden in her she wants to highlight” says about her collection Anna Pavlicová. The hair styles appeal at first sight sophisticated with a focus on detail. Yet at their fundamental they are loose and surprise with their simplicity. A simplicity that discloses youth in a woman, awakens in her a hidden bipolarity and playfulness.


Hair: Petra Měchurová – CZ C
Collection: Polarity
Ph: Anka Mrazek Kovacic
Make-up: Hristina Georgievski
Styling: Miroslava Danielova

hair-collections

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