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Aug 292017 Gossip
 

catalogo

Per fidelizzare il cliente non basta più il classico catalogo a premi generico, ma occorre coinvolgerlo in una relazione con il marchio offrendo vantaggi personalizzati, proposti sulla base dell’analisi dei suoi comportamenti, sulle sue passioni e abitudini, senza dimenticare che l’emozione rimane un fattore fondamentale nell’acquisto.

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Aug 292017 Gossip
 

snapchat

Per la prima volta, quest’anno, Facebook registrerà un calo di utenti tra i ragazzi che hanno dai 12 ai 17 anni, secondo le stime di eMarketer.

Le previsioni mostrano anche, sempre per la prima volta, che Snapchat batterà Instagram e Facebook per numero di utenti nelle fasce 12-17 e 18-24 anni.

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Aug 292017 Gossip
 


Hair: Jamie Stevens – UK
Collection: British
Ph: Daniel O’Connell
Make-up: Angela Davis Deacon
Styling: Ihunna Eberendu

hair-collections

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Aug 292017 Gossip
 


Hair: Jack Howard @ Paul Edmonds – UK
Collection: Natural Born Blondes
Ph: Jay Mawson
Make-up: Yin Lee
Stylist: Sabina Emmett
Styling: Paul Edmonds & Alfie O’Neill

hair-collections

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Aug 282017 Gossip
 


Hair: Michael Francos @ D&J Ambrose – UK
Collection: Redefining Masculinity
Ph: Gabor Szantai
Styling: Jackie Ambrose
Grooming: Sophie Cox

hair-collections

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Aug 282017 Gossip
 

Hair: Clayde Baumann @ D&J Ambrose – UK
Collection: Stratum
Ph: Matt Parri Thomas
Make-up: Sophie Cox
Stylist: Jackie Ambrose

hair-collections

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Aug 282017 Gossip
 


The inspiration behind this shoot was real men. I didn’t want to go down the usual route of tailored tapering, neat fading, perfect outlines and looks that were neatly blow-dried, straightened and moulded into a prefect shape. Rather I wanted to leave the so-called ‘imperfections’ of the hair as they were and actually exaggerate them even. So there has been no attempt to hide or change receding hairlines, control stray hairs, smooth, uneven finishes and leave hair blunt and heavily greased. The result is uneven curls and inconsistency; what some might consider mistakes. The aim of this collection was to create content that challenged the strict rules in barbering. It was important not to create a perfect air-brushed and Photoshopped images, but to create a collection that reflected real men and real hair not some pristine look that you’d see online or on TV.

Hair: Roger Mulholland – IRL
Collection: This is Real
Ph: Rían MaMahon- Mac Creative
Images: Five Point Alliance

hair-collections

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Aug 282017 Gossip
 


Hair: Darren Ambrose – UK
Collection: Soul
Ph: Jenny Hands
Make-up: Mary Jane Frost

hair-collections

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